From forest to formula - thoughtfully crafted, naturally powerful.

At Mimirra, every drop of oil tells a story. Rooted in nature and guided by science, our process blends tradition, intention, and care to create hair rituals that truly work.

Discover Our Collection

How We Work

We don’t rush. Every step of our process is slow, conscious, and crafted with purpose. From selecting wild, nourishing ingredients to perfecting our blends in small batches, we take our time-so you can take yours.

Carefully Curated

Each ingredient selected for proven hair benefits

Expert Blending

Formulated for specific hair concerns and goals

Quality Focused

Rigorous testing ensures consistent effectiveness

Small Batches

Crafted for optimal freshness and quality control

We source quality ingredients from trusted suppliers and combine them using research-backed formulations for maximum effectiveness.

Our Expert Process

We follow a slow, intentional process to ensure every bottle delivers real results. Each step — from wild ingredient selection to small-batch blending — is done with care, clarity, and purpose. Here’s how your hair oil comes to life:

1

Inspired by the Forest

Nature is our blueprint.

Our journey starts in nature. We look to woodlands, meadows, and hedgerows for botanicals that have supported healthy hair for generations.
Many of our hero ingredients are native to the UK and chosen for their long-standing use in herbal haircare traditions.
2

Purposeful Formulation

Blended with intention, never filler.

Our formulations are developed with both science and tradition in mind. We are experts in proven products and masters in herbal knowledge, we design each oil to target specific hair and scalp concerns - without unnecessary fillers or harsh additives.
Every formula is balanced for performance, absorption, and sensory feel - suitable for all hair types.
3

Ethical Ingredient Sourcing

Quality begins at the source.

We partner with suppliers who share our values: sustainability, traceability, and quality. Whenever possible, we use cold-pressed, organic, and locally sourced oils to retain natural potency and reduce environmental impact.
Our ingredient choices are guided by quality first — never trends or mass availability.
4

Small-Batch Blending

Freshness you can feel.

To ensure maximum freshness and consistency, our products are blended in small batches in the UK. This hands-on approach allows us to monitor the texture, scent, and integrity of every batch - no shortcuts.
Small batches allow for the best quality control with minimal waste.
5

Packaging with Intention

Designed to protect, built to last.

Our bottles are more than beautiful - they’re functional and low-impact. We use recyclable amber glass to protect the oils from UV damage and preserve shelf life. Every element is designed to align with our sustainable values.
We minimise plastic use across our packaging and shipping materials wherever possible.

Our Quality Standards

Every batch of our premium hair oil is formulated with precision and care. Our systematic approach ensures consistent quality and effectiveness in every bottle.

1

Ingredient Verification

Each ingredient is tested for quality and purity before use in our formulations.

Certificates of analysis reviewed for every supplier batch

2

Precision Blending

Exact measurements and ratios ensure consistent formulation across all batches.

We use the most modern formulation methods to ensure perfect accuracy

3

Small Batch Control

Limited batch sizes allow for optimal quality management and consistency.

Each batch is tracked to future proof all of our items.

4

Quality Testing

Every batch is tested for consistency, effectiveness, and stability before bottling.

Stability testing and product approval for all of our oils

5

Fresh Formulation

Products are made to order to ensure maximum freshness and potency.

No inventory sitting for months - fresh formulations with every order

6

Batch Documentation

Complete traceability with detailed records for quality assurance and accountability.

Full ingredient tracking from supplier to finished product

Our Quality Commitment

We are committed to maintaining the highest standards of quality in every aspect of our formulation process, ensuring that each bottle of Mimirra delivers the results you expect.

Our Ingredient Expertise

Our expertise lies in understanding which ingredients deliver real results for different hair concerns. We carefully select each ingredient based on proven benefits and compatibility with other oils.

Our Quality Commitment

We are committed to maintaining the highest standards of quality in every aspect of our formulation process, ensuring that each bottle of Mimirra delivers the results you expect.

Certifications & Trust

Our commitment to purity and quality is verified by leading certification bodies and backed by rigorous testing standards.

Organic Ingredients

Certified organic ingredients with full traceability and documentation from trusted suppliers.

Verified: Organic certification standards

Cruelty Free

Never tested on animals - certified cruelty-free throughout our entire supply chain.

Verified: Cruelty-free verified

Peer Tested

Proven results through independent testing and stability analysis.

Verified: Third-party tested

Cold-Pressed Only

No heat processing preserves botanical integrity and maintains ingredient potency.

Verified: Temperature controlled process

Third-Party Verified

Independent quality and purity verification by certified testing laboratories.

Verified: ISO certified labs

Sustainable Sourcing

Ethically sourced ingredients from verified suppliers committed to sustainable practices.

Verified: Supplier verification program

Every claim we make is backed by certification, testing, or verification. Your trust is earned through transparency and proven results.